Sell My Car Guru

Sell My Car…Marketing Do’s and Don’ts

So now you have your car ready to sell, you’ve cleaned it and did some basic maintenance to make it purr like a kitten. So now what? Here are a few things to consider that will greatly enhance your chance to move that car quickly.

First, no matter how hot your girlfriend or what she looks like in a string bikini keep her out of the photo. You are trying to sell the car right? Just making sure, because one to sell is legal and the other isn’t. Either way you only want one in the photo. Contrary to belief a person (clothed or not) distracts from the car. Keep it simple and focus on the car.

Second, you have a cherry sound system that just blasts out the bass and annoys old guys (like me) to death. Way cool. However, when selling your car don’t take pictures of it. That goes for other things like fuzzy dice or other tricked out items.

Third, focus on the car. Silly since you are selling the car right? This is an area people easily neglect. Use a nice quality camera; take photos of the doors and fenders. Take them of the hood and grill, the back and wheels. Take a few of the interior. But keep the photo’s general and esthetically pleasing. Having good clean and crisp pictures that you can post can make all the difference between someone calling or not.

Fourth, make sure you spell correctly and use proper grammar. 99.9% of society actually cares about what they read and that it flows and is void of anything obviously silly. Many people will take poor grammar or out and out slang as dealing with someone not fully functional and that the effort to get the car may not be worth the effort of dealing with you. Harsh I know, but it is the truth. Write it like people are going to read it, make an effort and it will pay off.

Take the time to do the entire process from start to finish correctly, it really doesn’t take that much extra time and it can pay dividends in money and time. As always, enjoy the ride!